●CRM-Driven Executive Assistant●120+ Clients Served●Top-Rated Operator on Upwork●6 Years of Performance Media●$8.2M+ Pipeline Influenced●Replies in < 4 Business Hours●Zoho · GoHighLevel · HubSpot●Meta · Google · TikTok Ads●CRM-Driven Executive Assistant●120+ Clients Served●Top-Rated Operator on Upwork●6 Years of Performance Media●$8.2M+ Pipeline Influenced●Replies in < 4 Business Hours●Zoho · GoHighLevel · HubSpot●Meta · Google · TikTok Ads
About

Adedeji · Toby Techy · performance media buyer and CRM architect for founders who want predictable, compounding growth.

// FIELD PORTRAIT · 4K
Adedeji Tobiloba — Toby Techy, CRM architect & performance media buyer
// LIVE
Adedeji Tobiloba
Toby Techy · Performance Media · CRM Architect
// AT A GLANCE
6+ yrs
in media buying & ops
5K+
leads generated
3.2x
avg ROAS lift
4 hr
first reply SLA
// BIOGRAPHY · v3.0

Meet Toby Techy — the operator behind the revenue engine.

For the past 6+ years, I've helped businesses scale revenue using strategic, data-driven paid advertising. I specialise in Facebook Ads, Google Ads, Meta Ads, TikTok, and full-funnel PPC optimisation — paired with the CRM and automation infrastructure that turns ad clicks into closed deals.

My approach combines creativity with analytics — ensuring your campaigns don't just look good, but convert profitably. I've managed ad budgets from small businesses to seven-figure brands, consistently delivering measurable growth, improved ROAS, and stronger customer acquisition.

On the systems side, I architect end-to-end CRM stacks on Zoho One, GoHighLevel, HubSpot and HoneyBook — pipelines, nurture sequences, booking flows and lead scoring that run on autopilot. Every engagement leaves behind a documented system your in-house team can actually operate.

Whether you need high-converting ad campaigns, social media content strategy, audience targeting, or full performance-marketing support, I help brands grow smarter and faster.

// HIGHLIGHTS
  • ▸6+ Years Expert Media Buyer
  • ▸Facebook, Google, Meta & TikTok Ads Specialist
  • ▸PPC, Funnel Strategy & Landing Page Optimization
  • ▸Social Media Marketing & Content Strategy
  • ▸CRM Architecture · Zoho · GoHighLevel · HubSpot
  • ▸Proven Track Record of Scaling Brands
// HOURS
9a–6p ET overlap
// SLA
< 4h first reply
// AVAILABILITY
Accepting briefs
// OPERATING PRINCIPLES
  • [P-01]
    Systems over heroics
    If a task repeats, it gets a workflow. Period.
  • [P-02]
    Numbers, not vibes
    Every campaign decision is anchored to ROAS, CPA and pipeline velocity.
  • [P-03]
    Executive bandwidth
    Every hour I save you compounds across your whole week.
  • [P-04]
    Documentation first
    Every system ships with a runbook your team can actually use.
// TOOLBELT
Meta AdsGoogle AdsTikTok AdsPMaxGA4Looker StudioZoho OneGoHighLevelHubSpotHoneyBookSalesforce EssentialsSquarespace 7.1WebflowMakeZapiern8nApollo.ioCalendlyStripeNotionSlack
// NEXT STEP
Book a strategy call →

Book a call on Calendly. Replies inside 4 business hours.